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style trends

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The most informed consumer uses the breadth of the internet to curate look and feeling from a romanticized period. Then in the physical world they pride themselves in collecting pieces of clothing that reference they're particular vision of a perfect world. 
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on dna

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nothing is more authentic to On than the clouds. 

Cloudsurfer
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Design an On with prominent details and a personal touch, while still being authentically On.
 

Ideation

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Ribbon detail comes from off-cut fabric and is 100% unique to each pair

10 yards. Away
10 feet away

Final Design

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designed by ollie . 2026

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